DR PEPPER TEAMS UP WITH STR8 RIPPIN FOR THE
2008 MAJOR LEAGUE GAMING PRO CIRCUIT
PLANO, Texas (June 13, 2008) – Dr Pepper, the official beverage sponsor for the 2008 Major League Gaming (MLG) Pro Circuit, has signed the professional gaming team of Str8 Rippin to a sponsorship. Str8 Rippin, which is made up of four professional gamers, is led by pro-gaming superstar Tom “Tsquared” Taylor, one of Halo’s greatest and longest-standing players. Taylor is joined by Kyle “ElamiteWarrior” Elam, Bryan “Legit” Rizzo and Mason “Neighbor” Cobb.
“Dr Pepper is our secret weapon,” said Tom “Tsquared” Taylor. “Dr Pepper gives us more of what we are looking for while competing on the national stage.”
The members of Str8 Rippin have climbed their way through the ranks of the pro-gaming world and are considered both premier individual talents and a fearsome squad in team competitions. Str8 Rippin has long been known as one of the best Halo teams in the world, excelling in control of key weapons and map locations, as well as flawlessly executing their strategy to achieve countless victories.
“We are thrilled that Dr Pepper believes in our abilities and look forward to the 2008 season,” said Mason “Neighbor” Cobb.
Dr Pepper will also introduce the Dr Pepper Ultimate Gaming House at the 2008 MLG National Championship as an exclusive experience that offers gamers, celebrity VIP’s and Dr Pepper fans a chance to enjoy the best of what’s new in gaming technology, equipment and furniture. Elements of the Dr Pepper Ultimate Gaming House will be on display during each MLG Pro Circuit event throughout the season.
“We are excited to partner with Str8 Rippin and the Major League Gaming Pro Circuit by providing Dr Pepper fans more to their gaming experience,” said Jaxie Alt, director of marketing for Dr Pepper.
Go to www.drpeppergaming.com to see how you can win exclusive access to the Dr Pepper Ultimate Gaming House and an all expense paid trip to the 2008 MLG National Championship in November.
About Dr Pepper
Dr Pepper is a leading brand in the beverage portfolio of Dr Pepper Snapple Group, Inc.
(NYSE: DPS). DPS is an integrated refreshment beverage business marketing more than
50 beverage brands to consumers throughout North America. In addition to its flagship
Dr Pepper and Snapple brands, the company’s portfolio includes 7UP, Mott’s, A&W, Sunkist Soda, Hawaiian Punch, Canada Dry, Schweppes, Squirt, RC Cola, Diet Rite, Penafiel, Rose’s, Yoo-hoo, Clamato, Mr & Mrs T and other well-known consumer favorites. Based in Plano, Texas, Dr Pepper Snapple Group employs approximately 20,000 people and operates 24 bottling and manufacturing facilities and more than 200 distribution centers across the United States, Canada, Mexico and the Caribbean. For more information, please visit www.drpeppersnapple.com.